Digital Marketing & Performance PPC
Targeted pay-per-click (PPC) advertising campaigns on Google Ads, Meta (Facebook/Instagram), and LinkedIn paired with landing page conversion optimization.
Data-driven Google Ads, Meta Ads & conversion rate optimization campaigns.
Why teams come to us for digital marketing & performance ppc
Scale lead generation immediately with high-ROI paid media campaigns. Sloctech manages targeted performance marketing campaigns—crafting intent-focused Google Search Ads, engaging Meta visual ads, B2B LinkedIn campaigns, and custom high-converting landing pages.
Included in every Digital Marketing & Performance PPC engagement
Google Search & Shopping
Intent-targeted search ads capturing ready-to-buy searchers.
Meta (FB/Insta) Retargeting
Engaging visual ad creatives bringing visitors back to convert.
LinkedIn B2B Campaigns
Precision targeting of decision-makers by job title and company size.
Conversion Tracking
Wiring GA4, Google Ads Tag and Meta Pixel so conversions are attributed to the right channel.
What you receive
- Immediate Lead Generation Flow from Day One
- Strict Cost-Per-Acquisition (CPA) & Return On Ad Spend (ROAS) Tracking
- A/B Tested Custom Landing Pages Built for Maximum Conversions
- Transparent Ad Spend Budgets with Zero Hidden Agency Markups
Discovery to delivery to support
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01
Target Audience & Keyword Research
Identifying negative keywords, high-intent terms, and audience demographics.
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02
Ad Copy & Landing Page Design
Writing compelling ad text and designing responsive landing pages.
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03
Campaign Launch & Bid Management
Structuring smart bidding strategies to minimize cost per lead.
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04
A/B Testing & Scaling
Continuously testing ad headlines and reallocating budget to winning ads.
Technology stack
The stack below is what we reach for by default on this work. We pick per project, and we will tell you plainly when your requirements point somewhere else.
Industries served
Sectors where we have shipped this kind of work and understand the constraints that come with them.
What drives the number on your quote
Cost factors
- Number of distinct user roles and the permission rules between them
- Third-party systems to integrate, and how well documented their APIs are
- Whether existing data has to be migrated, and what condition it is in
- Depth of custom design versus adapting an established design system
- Compliance or audit requirements that change how we build and test
We quote after a scoping call, itemised by module, so you can see what each part costs and drop anything you do not need.
Typical timeline
Timelines follow scope, so we give you one at the end of discovery rather than before it. What we can commit to up front is the shape of the schedule:
- Discovery and a written scope before any build work starts
- Working software demonstrated on a fixed sprint cadence, not just at the end
- A dated delivery plan you approve before we commit to it
What you own
- Full copyright in the source code we write for you, assigned on final payment
- The repository, its history, and the deployment configuration
- Database schemas, migrations and technical documentation
- Accounts and infrastructure registered in your name, not ours
Third-party libraries keep their own open-source licences, and any commercial component is listed in the quote before you sign.
Digital Marketing & Performance PPC questions we get asked
How much should we spend on Google Ads per month?
We work with budgets starting from $500/mo up to large enterprise spends. Every campaign is monitored daily to ensure positive ROAS.
More SEO & Digital Marketing services
Teams that need digital marketing & performance ppc often scope one of these alongside it.
Search Engine Optimization (SEO)
Data-driven SEO strategies that drive organic traffic, rankings & qualified leads.
Technical SEO & Infrastructure Audit
Crawlability, Core Web Vitals, Schema markup & server-side SEO fixes.
On-Page SEO Optimization
Optimizing content, header structures, internal linking & search intent.
International SEO Services
Hreflang tags, multi-region targeting & global organic growth for exporting brands.
E-Commerce SEO Services
Product Schema, category page optimization & revenue-focused online store rankings.
AEO & GEO Optimization (AI Search)
Answer Engine Optimization (AEO) & Generative Engine Optimization (GEO) for ChatGPT, Perplexity & Google AI Overviews.
See the full seo & digital marketing range · Browse the work we have shipped
Get a quote for Digital Marketing & Performance PPC
Tell us what you are trying to build. A senior engineer reads every request and replies with honest guidance and an itemised estimate.